Content Strategy

Rocky Mountain NP Collection Launch

Art direction for social media assets, launched a multi-channel campaign promoting the Men’s “Nomad 105” & Women’s “Maiden 101” limited edition RMNP skis as well as apparel and accessories. 10% of sales went directly to the conservation efforts for Rocky Mountain National Park in Colorado.

B2C - $40k in sales.

21/22 Ski Collection Launch

Brand new ski collection for the 21/22 season. Sub $1M in revenue upon launch.

Jeep SkiVenger Hunt - During the 2020 winter season, we traveled throughout the Mountain West at 9 different ski resorts to create the ultimate scavenger hunt.

Reach: 160k
Impressions: 185k